Social media is turning younger generations into urban policy wonks. Our cities have always been a source of interest, but the serious work of urban planning, zoning, and land-use policies has typically been left to those with enough time and expertise to study the issues and present reports at mind-numbing city council meetings. The internet is rapidly changing that by democratizing the politics of urban planning. Memes, Tik Tok videos, Facebook groups, and Reddit threads focused on the built environment go viral daily. All the attention is certainly raising awareness, but it may not be having an impact to go along with the heightened awareness.